marketing
Israeli Hacking Company NSO Group Is Trying to Clean Up Its Image
The notorious and controversial Israeli hacking and surveillance tools vendor NSO Group has launched a big marketing campaign with a new website and Google ads.
The Dark Reality of Being a Brand Influencer
Aspirational content, akin to thousand-dollar "Vogue" spreads or "Travel & Leisure" editorials, bank on creating a sense of fantasy—however the actual return is low for most users.
Brand Twitter Is Absurd, and It Will Only Get Worse
SunnyD tweets about depression. Steak-umm is lonely. Wendy's is sassy. Do we actually want our brands to be that "human"?
Seeing 'Sexy Images' of Women Makes Men Hungry for Meat, Study Says
The correlation was not true for women seeing images of men.
The Reason We Have All Those Bizarre 'International' Days
Brandied Fruit Day, Sausage Pizza Day, International Dog Biscuit Appreciation Day – here's why you see these dumb celebrations trending on Twitter.
Experts Want to Label Foods That Are Environmentally Unfriendly
Denmark has been toying with the idea of an environmental impact label on food products for years, and in the wake of the latest UN climate change report, the idea is getting renewed attention.
This Grandma Makes Thousands of Dollars Selling Moose Turds as Art
Behold the marketing genius of Maine's Mary Winchenbach, a miracle worker who built a thriving business out of poo and puns.
Talking to the People Who Promote Their Soundcloud With Viral Tweets
"Wow, this blew up lol. Well since y’all here *check out my music*"
The Attack on Fair Elections Is a Great Marketing Opportunity For Tech Companies
With Donald Trump downplaying and denying Russian attempts to interfere with American elections, companies like Microsoft, Google, and Cloudflare have filled the void as defenders of democracy.
Sad News: IHOP’s Dumb 'IHOb' Stunt Actually Worked
They sold four times as many burgers thanks to the obnoxious ploy.